Facebook ads v groups – What’s the most effective way of promoting your local business?

Facebook ads v groups – What’s the most effective way of promoting your local business?

So you have a Facebook page for your local business and now you need to promote it. Well, you have options, you can find some local groups to share your posts and content or you can use Facebook’s advertising platform.  Both can be really effective and which one you choose is up to you, but…