The Brief To improve the frequency and consistency of the social media activity To promote upcoming events To bring the website up to date and keep it updated The Challenge Confusion around location Other similar events nearby Cost of living crisis The Result Engaged Page Succesful events Increased Facebook following 6786 – 9860 (45% increase)*…
You might look at other small businesses and see them confidently posting on social media day after day, but it may not be the case For some, the mere thought of putting ourselves out there on social media is the stuff of nightmares! So what are the scary aspects of social media? đź‘» Posting Do…
The Brief Make the social media channels more professional and consistent Increase engagement The Challenge Local competition COVID The Result Engaged Page Succesful takeaway service launched Increased following 1884 – 3350 (56% increase) Instagram set up 0-1168 followers Initial Brief The initial brief was to make the social media at the Bulls Head more professional…
When writing this post, I started to outline the reasons why I thought people hired a social media marketer to run their social media accounts. I thought I knew the reasons, they were all obvious right? Well, there was only one way to find out, so I asked my existing clients why they hired me,…
The Brief Increase Sign ups following year on year decline Make more people aware of event Don’t alienate loyal customers The Challenge Competitive Market (OCR / Mud Run) 6 year decline in numbers The Result Year on year increase on event numbers Increased following Improved content, especially video Improved sense of community Initial thoughts When…
So you have a Facebook page for your local business and now you need to promote it. Well, you have options, you can find some local groups to share your posts and content or you can use Facebook’s advertising platform. Both can be really effective and which one you choose is up to you, but…